Understanding What Website Security Is and How to Improve Your Strategy

Online Security
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Imagine if you suddenly lost access to your website. Your and your customers’ data — contact details, purchase histories, and more — would be inaccessible.


You’d have no way to communicate with them or process payments. This scenario may seem far-fetched, but it happens more often than you think.

Online Security

What is Web Security?

Web security, also known as cybersecurity or information security, protects electronic information by mitigating information risks and vulnerabilities.

Information risks come in many forms, such as viruses, malware, phishing scams, and data breaches. You can protect your website, your customers’ data, and your business by implementing effective website security measures.

Common Challenges Faced with Website Security

1. Lack of website security protocols: Many website owners don’t have a website security protocol in place, making it difficult to know where to start regarding website security.

A website security protocol should include information about what needs to be secured on the website, how to secure it, and who is responsible for keeping the website secure. Without this protocol, website owners are more likely to overlook website security risks and fail to take appropriate action to mitigate them.

2. Website vulnerabilities: One of the most common website security challenges is website vulnerabilities. Vulnerabilities can exist in website code, plugins, or even on the server where the website is hosted. If you don’t correctly patch these vulnerabilities, they can expose the website to attacks.

3. Website malware: Malware is software designed to damage or disrupt a computer system. Website malware can infect a website and cause it to crash, redirect users to malicious websites, or steal sensitive information. Additionally, it’s often spread through website vulnerabilities or by unsuspecting users who click on malicious links.

Tips on How To Improve Your Web Security Strategy

Website security — and cybersecurity as a whole — is a wide field with many aspects. There are various website security strategies you can adopt. Here are just a few of them:


1. Keep Your Software Up to Date

One of the best ways to improve your website security is to keep your software up to date. This includes your website’s server, software, and any CMS or e-commerce platform you use. You can close any known website security vulnerabilities by keeping your software updated.

Software providers often deliver updates as a way of patching bugs in versions that hackers have exploited. If you don’t update your software, you’re open to attacks through these bugs.

2. Use a Web Application Firewall

A web application firewall (WAF) is a type of firewall that specifically protects web applications from attacks. WAFs work by inspecting incoming traffic and blocking anything that looks suspicious.

This can sometimes be an overwhelming protection method, as the definitions of suspicious traffic are particularly fluid. However, to ensure the best website security, it’s advantageous to have these solutions in place to avoid a data breach or malware attack.


3. Implement Two-Factor Authentication

Two-factor authentication is a website security measure that requires users to provide two pieces of information to log into an account.

The first piece is typically a username and password, while the second is something only the user can access, such as a code sent to their phone or email. Bottom line: Two-factor authentication adds an extra layer of security to websites and can prevent hackers from gaining access.

Getting Started With Website Security for Your Business

Website security should be a top priority for any business. Many dangers threaten the efficient operation of an effective website — but there are just as many solutions and strategies to deal with these threats. Get started protecting your website today with these tips and make appropriate updates.

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